Stand out with eye-catching labels and packaging

Custom labels make your products recognizable and entice people to take a closer look. A recent Luminer consumer survey found that 68% of shoppers notice peel-off labels because they “stick out” from the package. But standing out is just one step. If your products are on a stand or shop shelf, you only have a few seconds to convince people to take a closer look. So, it’s worth making every bit of text work to explain what the product is and its benefits. The same Luminer survey also found that 60% of shoppers are unlikely to buy a product when the label doesn’t provide enough information.